6 Steps to Create High-Impact Restaurant Photographs

When running a restaurant, one of the essential aspects of promoting and marketing the business involves choosing what photographs to use. A high-impact image can engage the senses, making the viewer see, smell, feel and even taste the food without having been able to try it yet.

A professional food photographer can accomplish these, and more. Hiring the top experts in food styling and photography is key to generating appetizing images for your restaurant website and other marketing materials.

It takes years of experience to produce quality food images. To help you understand how the experts pull it off, here are a few steps detailing how they create tantalizing restaurant food photography.

High-Impact Restaurant Photographs

1. Gather the equipment

The tools used vary depending on the project. More often than not, you may find food stylists and photographers armed with more than just cameras and the dishes themselves.

When it comes to food photography, the aim is to make the dish as irresistible as possible. This often involves using techniques that focus on making the dish look good and deliciously tempting even when the food prop has been sitting out for an hour because of the shoot.

For instance, stylists may brush oil over the ingredients to make them glisten. Scoops of ice cream are replaced by mashed potatoes or shortening as they don’t melt under the light. As such, you may notice food stylists armed with brushes, toothpicks and other tools designed to make the dish look fuller and fresh.

2. Use natural light

Natural light has a way of making dishes look fresh and appetizing. As such, photographers will often schedule the shoot during the day. Plates, silver and other dining elements are shot outdoors or near a window to make the most of the natural light available.

At times, photographers will use flash and reflectors. When bounced off a wall or the ceiling, the light from the flash will provide additional light and soften any harsh shadows.

High-Impact Restaurant Photographs

3. Use props

Although the dish should be the focus of any image, at times, stylists and food photographers will add additional relevant elements to put the dish into context.

For instance, an image of a slice of cheesecake may include a fork and may be accompanied with a cup of tea or coffee and some small condiments. Peppercorns and herbs may be sprinkled all over a chopping board that features a large slab of grilled meat.

It is important to strike a balance between context and clutter. A few extra elements may help but there is no need to fill the photo with food or other objects.

Stylists and photographers also need to be aware of the colors and textures of the elements and props being included in the image. Contrasting colors and textures can help make ingredients pop out more.

Props need to be carefully inspected before being used in the image because the slightest imperfection will be magnified in the photo. Plates and utensils need to be spotlessly clean while the ingredients should look fresh and devoid of any blemishes.

4. Shoot from different angles

Perspective can change how the viewer may feel about the dish. Professional photographers will often try to take as many shots from different angles as they can for a single shoot.

A shot taken from directly above the dish can be used to include ingredients and other relevant elements. This type of shot illustrates what goes into the dish.

High-Impact Restaurant Photographs

On the other hand, a shot taken from the side can show how the dish would look when served. For instance, a shot of a slice of cake taken from an angle can show the different layers inside.

5. Shoot quickly

Stylists and photographers need to plan, experiment and practice the shots days before the actual day of the shoot. Unlike studio lighting, natural light changes depending on the time of the day and weather.

The look of ingredients and even entire dishes can also change in just a few hours, minutes or even seconds. Vegetables are an example. To make them look fresher, they are often undercooked.

When it comes to salads, the dressing can be put in a small bowl on the side. This is to prevent the dressing from covering the ingredients or making them look limp.

By practicing and experimenting with different angles outside the shoot, the team can also determine what they need to bring and how to set up the shot quickly. This is especially important in cases where several dishes need to be styled and photographed in one session.

If you’re taking a specialty burger photo, taking an angle shot from the side would be preferable to one taken from above as the side shot would highlight the burger patty itself while a shot from the top would have to accommodate other elements such as the sides, utensils, etc., else, you’ll be left only with the image of the top (sesame seed) bun.

 

6. Add steam

With the exception of desserts and other dishes served cold, steam is a popular element that can be added to an image. Steam emanating from the food gives it the impression that it just came off the stove, oven or grill.

Natural steam is difficult to produce. Most foods do not produce enough steam to be captured by the camera. Plus, food can get cold quickly, reducing the amount of time when the photographer can take the shot.

Food photographers and stylists need to be creative with steam, with some resorting to using garment steamers and microwaved sponges or cotton balls, or devising even more inventive ways to create it for their shoots.

Experienced stylists and photographers have several other techniques that they use to produce stunning food images. With this guide, you have a basic idea of the amount of work and effort it takes to create stunning and delectable food photographs.

 

AUTHOR BIO

Barry Morgan is the creative force behind Barry Morgan Photography. His passions are photography, food and family, although not always in that order. He believes you should love what you do, to do exceptional work. Cooking was always a family affair in his home so naturally, once his passion for photography took root, he was drawn to food photography. Barry Morgan Photography now works with hundreds of clients, turning their tasty dishes into mouthwatering visuals.

 

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Prepare Yourself for Cycling Around-the-World

cycling around the world

Everyone has a dream or two involving something exciting and adventurous. If, for example, you wish to cycle the world, there’s really no reason whatsoever to stop you. You just have to decide whether you want it hard enough because, in all honesty, around-the-world cycling does require some strong dedication and thorough preparation. But, if you’re set on achieving this wonderful and inspiring goal, make sure you know your steps.

Proper research

Before anything else, it’s essential that you do your research, especially when it comes to the main and alternative routes you’re going to take. Aside from that, it’s paramount that you’re knowledgeable about the laws and regulations of countries you’re going to cycle through. Apart from that, it would be extremely useful to know what your options are in terms of accommodation, even if it’s just camping in the open.

cycling training

Train your body

Cycling is not easy, and especially not when you’re about to cycle the globe. In that respect, it’s essential that you prepare your body. Create a workout routine so that you can build muscle and fitness necessary for such an enterprise. Of course, it’s important that you cycle regularly as a part of your workout routine.

Know what you need

The most important piece of equipment on this journey is obviously your bike. Everything else can be dealt with one way or the other. Without question, electric Bosch eBike is your best choice and smartest investment that will ensure security in almost every part of the world. Of course, you’ll need a tent, a portable stove and some durable waterproof clothes, but you can find all that at affordable prices and even at thrift shops.

cycling in winter

The issue of money

When finances are concerned, things can get a bit tricky, but you also have various options, depending on what you want to do with your life. If you generally plan a huge change that involves a complete transformation once you return from the cycling adventure, you may find it easy to sell everything you own and make extra cash with your own skills wherever you find yourself. On the other hand, you may feel more comfortable with gradually saving up the money so that you feel more secure. The latter also means that you’ll have to plan ahead and wait a while.

Find your purpose

There are many reasons why people decide to do something as amazing and mind-blowing as cycling around the world. If you have a personal cause you can share it with the world. In the end, you may even manage to break the world’s record. This may not be something you’re into, but remember that even Forrest Gump attracted huge media coverage when he started running. The important thing here is that you know 100% in your heart the cause that drives you to cycle. That way you can decide whether to share it with everybody else or not.

cycle into the sunset

End date and milestones

It would be extremely helpful to set an end date in your mind that would give you an idea of how far and long you need to cycle from day to day. Of course, don’t just focus on the end date because this date is changeable. Instead, focus on milestones that you can set for yourself. For instance, a good way to create milestones is to take your current location into account, be that a city, a county or a whole country/state.

In order to cycle around the world, you actually need to start pedaling, and begin your journey from somewhere. The whole adventure is already complex and it will take you a few years to accomplish, so, if this is something you strongly wish for, don’t make it even more complicated.

cycle in the evening

Visiting Spain: Visit the Essentials First

visiting spain

It doesn’t matter what your travelling preferences are, we all love some fiesta, and what better place to have a fiesta than Spain itself? Located in one of the warmest parts of the European continent, Spain does not only offers long sunny days, but also a rich history and culture. This country can cater to anyone’s taste. Partying all night, visiting museums and researching the rich Spanish history or eating their delicious cuisine until your heart pops out. The only thing that you should know is where you’re heading, and this is where we step in. Look at the list below, and try to find the best Spanish ciudad for your holiday, especially if it’s your first time:

Madrid: The heart of Spain and capital of flamenco

It doesn’t do to visit Spain and not see the capital of the country, does it? As any other European capital, Madrid has everything to offer – bars that work until late at night, great shopping centers and some of the most amazing parks in Europe. One such is the El Parque del Buen Retiro, or simply shortened to El Retiro. It was once a royal ‘’hangout’’, and it staged many concerts and garden plays. Nowadays, it is a great tourist attraction (even though greenery might not be the first thing that comes to your mind when you think of Madrid), as people can rent one of the many rowboats and paddle in the huge man made lake in the center of the park. However, Spain is the only place in the world where you can see a live performance of flamenco dances, and Madrid is the best place to do this.

madrid

Barcelona: The diamond of Catalonia

You’ve no doubt heard of Barcelona. There are numerous tourists who hit the road to Spain and decide to visit this place only. And it doesn’t matter how many days you stay, Barcelona is a city which you can never fully explore. If you really want a European holiday of your lifetime, you should find one of the best Barcelona holiday packages that are offered, and see the home of the extremely impressive pieces of Gaudi’s architecture such as the legendary La Sagrada Familia. Moreover, taking a walk-through Las Ramblas and having a cup of coffee in one of its many cafés is definitely something that you should experience at least once in your lifetime.

barcelona

Seville: From bullrings to beautiful barrios

To all the animal rights activists out there – no, we don’t agree with this either, but we must agree that this is one of the symbols of Spain and an inevitable part of Spanish history. Even though bullfighting originated in Ronda, Seville is its spiritual home. So, is it a form of art or simply animal cruelty? Well, it would be best to visit one of Seville’s many bullrings and see for yourself. However, don’t you think for a second that Seville is only good for this. As the heart of Andalusia, this magical city has many other things to offer – such as the Barrio Santa Cruz, one of the most beautiful barrios of Spain, or Alcazar (perhaps better known as Dorne from HBO’s Game of Thrones).

seville

Granada: The place that’s the richest in Spanish history

First and foremost: you’re visiting Spain and you want to try tapas. Since Granada is one of the rare places in Spain where you get tapas for free alongside your drink, it should be on the must-visit list. Moreover, this is a place where you’ll see the most important historical monuments of this country. It is a paradise for every history buff. One of the best things you can see here is the Alhambra fortress – a fortress so huge that you will need a whole day to explore it to the smallest detail. If you want to imagine what it looks like, it’s said that you must imagine the world’s most beautiful gardens, add a fortress and multiply the whole image by ten. Alhambra overlooks the whole city of Granada, offering a most breathtaking view. And it’s also an excellent place to take amazing Instagram photographs! The ticket is around 13 euros, and it’s open from March to October, so make sure to plan your stay there accordingly.

granada

And these are only the essentials. Spain has so many other things to offer, such as the 24/7 Ibiza parties, the spring days in Valencia, visiting the tomb of Christopher Columbus, walking across the world’s scariest bridge, seeing the Museum of Funeral Carriages, eating at the world’s oldest restaurant in Madrid or simply eating a paella. Spain should be your next destination. And maybe even the one after that, because you can go there as many times as you want, and you’ll still have more things on your bucket list.